Views from the California Labor Movement

Turning perceptions around: How California’s unions changed Californians’ minds about unions

By Mark Gruenberg
November 20, 2019

Unions have a public perception problem. Though opinion polls show the strongest favorability ratings for unions in years, those ratings – at least among those polled – have bounced up and down for decades. Worse, more than 60 years of millions of dollars spent on corporate propaganda, plus union-bashing, hysterical linkages to radicals, rampant Red-baiting, […]


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