Final GOTV Push Caps California Labor’s Unprecedented Election Mobilization
30,000 Union Volunteers Close Voter Contact Program by Getting Out Vote for Local, State, National Candidates
Union volunteers are finishing a frenzied push in the final two days of this election to elect worker-friendly candidates and win ballot races that will ensure California builds on its status as the nation’s leader in advancing the rights of working people. In addition, thousands of California Labor volunteers hit the doors and phones this election season in neighboring Nevada to boost Hillary Clinton’s presidential bid.
“The energy and enthusiasm we’ve seen from tens of thousands of California union volunteers to deliver huge wins that create better lives for working people is unprecedented,” said California Labor Federation Executive Secretary-Treasurer Art Pulaski. “When it comes right down to it, elections aren’t won on the air; they’re won on the ground. That’s our strength as a labor movement, and we’ll be talking to every last voter we can reach through election night to ensure big victories that strengthen the middle class.”
The California Labor election program combines cutting edge voter targeting and digital strategies with on-the-ground grassroots activism to produce an unparalleled voter contact and get-out-the-vote operation capable of mobilizing millions of voters to the polls. These voters are pivotal in the effort to elect Hillary Clinton President and Kamala Harris to the Senate, make the state legislature and Congress more accountable to working people and pass important ballot measures like Prop 55 while defeating measures that threaten California’s progress like Prop 53.
California Labor’s election program by the numbers:
- 30,000 volunteers in California
- 2,315 volunteers traveled to Nevada to knock on doors for Hillary Clinton and Nevada U.S. Senate candidate Catherine Cortez Masto
- 2.1 million pieces of mail for California pro-worker candidates and ballot measures
- 5 million digital impressions
- 600,000 phone calls to union members
The California Labor movement went on offense to unseat traditionally safe anti-worker Republicans including Rep Darrell Issa in Congressional District 49 with a robust program of voter contact amplifed by television and digital advertising.
“With the outcome of so many elections to be decided by razor-thin margins, the work of dedicated union volunteers will undoubtedly make the difference in races up and down the ballot,” Pulaski said. “When working people stand together to create real, lasting change at the ballot box, our state and country get stronger. That’s what this mobilization is all about.”